Meet Jeff Goldscher. Over the past 25 years he’s worked with some of the largest and most prestigious retail brands in the world. And a lot of local and family-owned businesses as well. He’s worked in television, radio, billboards, print ads, direct mail, digital advertising, social media, trade shows, events, sports partnerships and more – if it is related to marketing, he’s probably done it. He specializes in the home improvement and services industries. And now he’s here as part of the Destination Motivation success team to help you.
We’ve asked Jeff to provide his 30-minute “Guide to Strategic Marketing” to our clients at no charge.
He’ll walk you through his time-tested process to build a plan by asking questions like:
- What are your goals and how are you measuring them?
- Who’s your target audience and what makes them tick?
- Do your strategies align with your business goals?
- Are you using all the marketing tactics at your disposal as efficiently as possible?
- How well do you really know your competition and your market?